BP continues to drown under the sludge of its ill-fated social media campaign
It’s incredible to think that nearly three months after the BP oil platform exploded and sank off the coast of Louisiana, thousands of gallons of oil are still spilling uncontrollably into the Gulf of Mexico. BP’s attempts to clean up their reputation online have been as disastrous as their attempts to stem the oil leak. [...]
How social media shaped our lives
There was a time when being social meant picking up the phone book and the old dial hand receiver and making a call. Nowadays, people are as like to ‘tweet’ or ‘instant message’ each other in order to communicate, as they are to share a blog post containing their thoughts and opinions, or upload photos [...]